Saturday, February 4, 2012

Oger

Posted by Lance Miller On June - 14 - 2009

Oger, best shopping experience in The Netherlands?

Oger Lusink, the man behind the Oger company, brand and stores has an interesting sartorialist history.  When he was 18 years of age he started working in a suit store in Amsterdam, after which he did an internship on Savile Row (suit Mecca in London!). In 1989 he founded the Oger company, which has grown to a full suit-service venture that offers ‘corporate fashion’, ‘travelling tailoring’, the best Italian brands and their own ‘Dressed For Success’ label by Martijn Lusink who remains inspired by the youthful energetic Italian attire culture.

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The new ‘Oger Lusink’ generation; Martijn and Sander Lusink.

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Oger has the best brands money can buy in the industry; Etro, Brioni, Tom Ford, Brunello Cucinelli, Cantarelli, Borrelli, Santoni, Isaia, Corneliani, Boglioli, Attolini, Camoshita, Caruso, Lorenzini. Their clients range from young urban professionals to wealthy entrepreneurs. The salesmen (Personal Assistants in Oger jargon) try utmost to satisfy their clients and provide more of a consulting role than a sales ‘talk’. Oger also dressed the three most popular soccer teams in The Netherland and has become a dominant name in the suit industry.

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Oger is currently marketing their efforts towards a younger public with more rebellious and hipper brands such as Etro and Tom Ford, although the latter is commonly quite expensive for the typical youngster. I personally like the Oger stores very much because they combine the more traditional styles with the modern flavors.

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Have you been to Oger? Did you have an enjoyable experience?

 

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How do you like these style combinations?

 

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Related posts:

  1. Jan @ the Oger Boardroom
  2. Ardjuna Kishna, PA at Oger Rotterdam
  3. Enrico, a Passionate Sartorialist
  4. Rob van der Togt @ Oger
  5. Ton Fennema @ Oger

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